World Suicide Prevention Day 2025: Messages of Hope and Connection
Toucan, the West Midlands CAMHS Provider Collaborative, is marking World Suicide Prevention Day (10th September 2025) by sharing words of inspiration with both healthcare professionals and the young people they work with in tier 4 services across the region.
Staff working across Children and Young People’s Mental Health Services (CYPMHS) have contributed some of the quotes that inspire them personally and professionally. These will be shared as a reminder that those who are both providing and receiving support, draw strength, hope and encouragement from others.
The initiative was shaped by Experts by Experience, part of Toucan’s Coproduction Team, who helped design how the day would be recognised.
Molly Dowling, Expert by Experience at Toucan, said: “Gestures like this can matter more than people realise. Being reminded that others hold on to words that give them hope can make it easier to do the same yourself. That’s why we wanted to help put this together for World Suicide Prevention Day.”
A selection of quotes can be seen by clicking here
About World Suicide Prevention Day
Every 90 minutes, someone in the UK or Ireland dies by suicide*, yet research shows that suicidal thoughts can often be interrupted**. People have reported that it was an ordinary, human act, such as a friend asking a question, a colleague showing concern, or even a stranger reaching out, that gave them a vital pause and the space to seek help.
Toucan’s activity this year reflects that principle: even small human actions can have a big impact.
Support
If you are struggling with suicidal thoughts, you are not alone. You can:
- call NHS 111 and choose the mental health option,
- call Samaritans free on 116 123 or
- text SHOUT to 85258 for confidential support.
*Office for National Statistics (2024). Suicides in England and Wales: 2023 registrations. National Records of Scotland (2024). Probable suicides 2023. Northern Ireland Statistics and Research Agency (2025). Northern Ireland Suicide Statistics, 2023. Central Statistics Office. (2024). Suicide death rates.
**Based on a survey with Samaritans’ Lived Experience Panel, which had 65 responses, 92% of which were from people with lived experience of suicidal thoughts